Second CRM Tips & Tricks

Why Good Dashboard & Reporting System Important

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The numbers are in! Thanks to smartphones, the average attention span has dropped from 12 seconds in 2000 to a mere 8 seconds in 2015. This translates into a need for information to be condensed into easily digestible reports and colourful graphs. People want information to be readily apparent, and come in an attractive package too. The statistics below show that keeping it short and sweet is the key to working within shortening attention spans.

5 Email Automation Tips to Boost Your ROI

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Some might think email is going out of style, with the increased emphasis on social CRM as the way of the future. We’re seeing corporations more active on Facebook and Twitter, pushing for more shares and retweets to increase brand exposure. While this is definitely a worthwhile tactic, email marketing remains an indispensable tool in the customer engagement toolkit. Contrary to the proclamations of naysayers, email marketing continues to be the best digital channel for ROI.

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Second CRM is an award winning business automation solution, designed to make medium to large corporations more productive, by automating their business operations, using Internet and mobile technologies. Second CRM focuses on improving sales & marketing, customer support and operations.